Makuliha Oy – Cold cut packaging

The new packaging of Makuliha will find its way off the shelf to a consumer's hand. The packaging can also be recycled among paperboard. The innovative packaging solution utilizes FlowPap® and FormPap materials developed by Pyroll.

Jussi Ali-Lekkala from Makuliha emphasizes the importance of the packaging regarding the processed meat products. He is pleased that the technology enables new kinds of solutions. "We spent three years searching for the appropriate packing material, even from trade fairs in Germany. The world indeed is a small and special place. It was by a fluke that the right kind of material was found only 20 kilometers away from the Pyroll Ypäjä factory. Pyroll had a complete concept for recyclable carton, and it was developed with the Pyroll Ypäjä factory product expert Ari Kylänpää to meet the needs of Makuliha".

"We are very pleased with the look and feel of the packaging. The people at Pyroll spent long hours to make it all work out. There’s a lot of technical know-how behind the scenes", tells Ali-Lekkala.

At the first stage, the recyclable FlowPap® and FormPap packages will be packed with cold cuts and sausages. "The user experience will open the secrets of these packages to the consumers. Recyclability is an important factor, and as waste the packaging takes surprisingly little space compared to a plastic packaging. Using such packaging enables consumers to make ecological choices in everyday life”. Ali-Lekkala says that the co-operation with the service-minded professionals at Pyroll has worked well.

Read more about our special materials or download broschure (PDF).

Client:
Makuliha Oy
Product:     Cold cut packaging
Structure: Upper reel 455 mm and lower reel 462 mm
Materials: FlowPap®- ja FormPap-paperlaminates
Printing: Flexo, 6 colours
Structure design: Pyroll Ypäjä
Graphic design: Advertising agency Oivallus Oy, Tampere
Press:
Pyroll Ypäjä


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